Creative Art Director

Erfan Kooshesh

Creative Art Director

Crafting premium digital experiences, visual systems, and brand storytelling for world-class entertainment, media, and cultural brands. Bridging art direction, UI/UX, and strategic design to create experiences that are both visually unforgettable and intuitively seamless.

Creative Art Director specializing in UI/UX, branding, and immersive digital systems for global entertainment brands.

Designing the Future of Brand Experiences

I design and direct digital experiences that shape how brands are seen, felt, and remembered. My work sits at the intersection of art direction, UX/UI design, and visual storytelling—translating complex ideas into clear, elevated, and emotionally engaging systems. With a foundation in branding, interactive design, and visual communication, I focus on building cohesive experiences across platforms, from high-impact events and executive presentations to digital products and audience-facing ecosystems.

I’ve led and contributed to creative work across The Walt Disney Company ecosystem, including ABC, ABC News, Disney Entertainment Television, Disney Branded Television, FX, Freeform, 20th Television, National Geographic, Hulu, Disney+, and ESPN. My role spans multiple teams and formats, helping transform brand vision into meaningful user engagement through design clarity, consistency, and narrative-driven execution across both traditional media and modern streaming platforms.

AI Systems & Creative Coding

Creative Direction

Design Systems & Brand Architecture

Digital Experience & Interactive Systems

Strategic & Systems Thinking

UI/UX & Product Design

Visual Storytelling

Web & Front-End Design

Selected Works

Portfolio

A curated collection of digital experiences, visual systems, event platforms, brand executions, and creative direction projects across entertainment, media, and luxury-focused environments. From enterprise-level event ecosystems to immersive landing pages, registration systems, branded experiences, and high-visibility campaigns—each project is built with clarity, elegance, and purpose.

Film, Design & Creative Thinking

My Perspective

I write about visual storytelling, cinema, design systems, brand experiences, and the intersection of creativity and culture. From film reviews to design observations and creative strategy insights, this space reflects how I think—not just how I design.